01 · The AI marketer, built into RealtyMind

Meet Ivy.

Listings, posts, promos and check-ins in your brokerage's voice. Every word gets a fair housing check before it goes out.

Join the pilot

Scroll or press Play to watch her week

02 · Monday · 9:00 AM

12 photos. 3 notes. One listing.

You upload. Ivy writes the headline and the description in your brokerage's voice, then checks every word.

Uploaded · 12 photos

Agent notes

· Corner lot, new roof 2023
· Chef's kitchen, gas range
· Den works as an office

Ivy · Draft in Bayfront Realty voice

Corner-lot light, a chef's kitchen and a brand-new roof.

Three bedrooms, two baths and 1,850 sq ft on a sunny corner lot. The kitchen has a gas range and a big island, perfect for a young coupleplus a den that works as a home office. New roof in 2023.

Fair housing check: 1 phrase

"perfect for a young couple" says who should live here. Describe the home instead.
Suggested: "plus a den that works as a home office"

Fair housing check passed

03 · Monday · 11:00 AM

One listing. Four networks.

A post for each network, sized and written for where it goes. Your brokerage name on every one.

Facebook

Just listed by our team

Google Business Profile

Update · scheduled 11:30 AM

Bayfront RealtyInstagram

Just listed. Corner-lot light, a chef's kitchen and a brand-new roof. 3 bed · 2 bath · 1,850 sq ft. Link in bio.

Listed by Bayfront Realty · Equal Housing Opportunity

4 posts readyFair housing check passed on all four

04 · Thursday · 2:00 PM

Saturday's open house, already promoted.

A promo for every network, plus a "Coming Saturday" text to matching saved searches. Only clients who opted in.

OPEN HOUSE

Saturday
1 to 4 PM

3 bed · 2 bath · corner lot · Coral Gables (sample)

Hosted by Bayfront Realty

Who gets the text · Example

Saved searches that match9

Opted in to texts6

No text consent, skipped3

Bayfront RealtyText message

Coming Saturday: an open house at a 3-bed in Coral Gables that matches the search you saved. 1 to 4 PM. Want me to save you a time?
Bayfront Realty · Reply STOP to opt out

Yes! 2 PM works

You're on the list for 2 PM. See you Saturday.

05 · Sunday · 8:40 PM

Past clients, remembered.

Ivy spots who is worth a check-in and drafts each note. The drafts wait for your OK.

Ivy · Weekly check-ins

Past clients worth a check-in

Sample

4 drafts waiting for your OK Approve all

ApprovedSends Monday at 10 AM, inside texting hours

06 · After closing

Closed. Sold, shared, reviewed.

The just-sold post goes up and the review request goes out, so the next client finds you.

SOLD

Just sold in Coral Gables.

Congrats to our buyers, and thank you to everyone who came by Saturday.

Sold by Bayfront Realty

Bayfront RealtyText message

Congrats on the new home! If you have a minute, a review of your agent helps a lot.

Leave a review★★★★★

Done! Loved working with her

★New verified review · on the agent's profile (example)

Ivy

01 Meet Ivy

Skip the story

Your voice, every time

Sounds like your brokerage.

Set the voice once. Move the sliders and watch the same listing rewrite itself.

Tone Balanced

FormalCasual

Length Medium

ShortDetailed

Style Polished

PlainLuxury

Try a preset

Sample listing with made-up details. In RealtyMind you also set words to always use, words to never use, and your sign-off. Open Brand voice in the demo

Sample listing

Listed by Bayfront Realty · Equal Housing Opportunity0 wordsFair housing check passed

The fair housing check

Risky words, caught live.

Every listing and ad Ivy writes runs through this check first. Type in the box, or paste your own listing, and watch it work.

Your listing text

100

Checking

A helpful first check, not legal advice. It looks for common phrases from fair housing guidance; your broker and your own judgment have the final say. Nothing you type here is sent anywhere. Want the full tool? Free fair housing checker.

What Ivy writes

Everything that keeps you in front of people.

One marketer for every listing and every past client. Each piece checked before it goes out.

You stay in charge

Big sends wait for your OK.

Ivy does the writing. You decide what goes out. Set which small things can post on schedule; anything big sits in your queue.

Email blasts, price changes and past-client texts wait for your tap.
Texts only go to people who opted in. STOP is honored right away.
Every ad, text and email shows the brokerage name.
Your broker can require review on anything that posts.

Waiting for your OKSample

Market update emailTo past clients in Coral Gables who opted in

Approved

Price change posts4 networks · new price on the corner-lot listing

Approved

4 past-client check-insText drafts, sends inside texting hours

Approved

Ivy's week

See what she did. At a glance.

Every listing, post, fix and draft in one card. Tap through to any of them, or see the whole office in the broker view.

Try the listing writer

Ivy · This week

Example numbers

3Listings written

14Posts published

5Fair housing fixes

11Check-ins drafted

1Open house promoted

2Waiting for your OK

Mon 9:06 AM · Listing written, 1 phrase fixed

Thu 2:10 PM · Open house text sent to 6 opted-in clients

Sun 8:40 PM · 4 check-ins waiting for your OK

Built into RealtyMind

Right where your listings live.

No copy and paste between apps. Ivy works on the same listings, clients and calendar as the rest of your team.

RealtyMind listing writer on desktop, sample data

Fair housing check passedReady for your OK

Posts scheduledListed by Bayfront Realty

Screens show sample data. RealtyMind is in private pilot.

Questions agents ask

About Ivy.

Does Ivy post without asking me?

Only what you allow. You choose which small things can post on a schedule. Email blasts, price changes and past-client texts wait in your queue until you tap Approve. Your broker can require review too.

How does she learn our brokerage's voice?

You set tone, length and style once, add words to always use and never use, and your sign-off. Ivy writes every piece in that voice. You can tweak any draft before it goes out.

Is the fair housing check legal advice?

No. It is a helpful first check that flags common risky phrases and suggests neutral wording. You and your broker still review what you publish.

Who gets the open house and check-in texts?

Only people who opted in to texts from your brokerage. STOP is honored right away, and texts go out inside set hours. Everyone else can still get email if they agreed to it.

Does every post show the brokerage name?

Yes. Every ad, post, text and email Ivy writes carries the brokerage name.

Is Ivy a separate product?

No. Ivy is built into RealtyMind along with Sofia, Leo and Tess. Pricing is announced at launch.

Hire Ivy. Join the pilot.

RealtyMind is in private pilot with agents and brokerages in Miami-Dade and Broward. Planned at launch: free trial, no setup fee, month to month.

Join the pilot

Ivy works with

Meet the others.

Four AI agents, one system. They hand work to each other so nothing falls through.